Analytics, Strategy & Consulting

Analytics, Strategy & Consulting

At Sevenoways Innovations, we don’t just build websites—we help you understand, improve, and grow them. Our Analytics, Strategy & Consulting services are designed for Irish businesses that want to turn their website into a data-driven growth machine.

From performance reports to marketing consultations, we guide you every step of the way with expert insights and practical advice tailored to your business goals.

Website & SEO Performance Reporting

Get clear, easy-to-understand reports that show you how your website is performing in real time.

We track:

  • Website traffic trends
  • Keyword rankings
  • Page performance
  • Bounce rates and user flow
  • Conversions and contact form activity

Our custom reports help you identify what’s working, what’s not, and what to do next—without the jargon.

✅ Monthly reports
✅ Google Search Console integration
✅ Goal tracking setup

Google Analytics 4 (GA4) Setup

GA4 is the new standard in web analytics. If you’re still using Universal Analytics, you’re already behind.

We help you:

  • Set up and configure GA4
  • Link GA4 to Google Ads and Search Console
  • Create custom events and goals
  • Understand audience behavior across devices

With Sevenoways, your analytics will be future-proofed and business-ready.

Heatmap & Visitor Behavior Tracking

Wondering where users click, scroll, or get stuck on your site?

We install heatmaps and session recording tools like Microsoft Clarity or Hotjar to give you real insights into:

  • Button clicks and missed opportunities
  • Drop-off points in forms
  • User experience issues

These tools help us improve your site’s conversion rate and overall usability.

One-on-One Marketing Consultations

Sometimes you just need expert advice—fast.

Our one-on-one consultations are perfect for business owners who:

  • Want guidance on where to invest their marketing budget
  • Need help planning a digital growth strategy
  • Are unsure about SEO, Google Ads, or social campaigns

Each session is tailored to your business, includes action steps, and can be conducted via Zoom or in person (Sligo area).

Grant Application Support for Online Trading

Did you know many Irish SMEs are eligible for the Trading Online Voucher (TOV) worth up to €2,500?

We assist you with:

  • Understanding your eligibility
  • Preparing and submitting your application
  • Creating the quotes and proposals needed
  • Delivering the web and digital services once approved

Let us help you secure funding to grow your business online—hassle-free

Why Choose Sevenoways Innovations?

As a Sligo-based digital agency, we combine data, design, and marketing expertise to deliver real results—not just reports. Whether you’re a startup or a scaling SME, we help you take the guesswork out of growth.

📞 Call: +353 71 9839 777
📧 Email: [email protected]

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