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Paid Advertising

11 min read 9 May 2026 Admin
Paid Advertising — Ireland

Google & Social Ads That
Actually Make Money

We manage Google Ads and social media advertising campaigns for Irish businesses — driving targeted traffic, qualified leads, and measurable revenue from day one. No wasted spend, no guesswork.

4.8×Avg. ROAS
InstantTraffic from Day 1
GooglePartner Managed
Day 1
Traffic starts
4.8×
Average ROAS
Free
Campaign audit
What We Do

Stop Wasting Ad Budget — Start Getting Real Results

Paid advertising is the fastest way to get in front of customers who are ready to buy. But without the right strategy and daily management, it’s also the fastest way to burn through your budget with nothing to show for it.

We manage Google Ads and Facebook/Instagram campaigns for Irish businesses from start to finish — from keyword research and creative to bidding strategy, tracking, and optimisation. Every euro you spend is tracked, measured, and optimised for maximum return.

🎯

Google Search Ads

Appear at the top of Google when people search for your services — capturing high-intent buyers at the perfect moment.

📘

Facebook & Instagram Ads

Reach your ideal customers on social media with scroll-stopping creative and laser-targeted audience segmentation.

📊

Full Conversion Tracking

Every call, form submission, and purchase tracked so you know exactly what’s working and what’s not.

Key Benefits

Why Paid Ads Are Worth Every Cent — When Done Right

Immediate Results

Unlike SEO which takes months, paid ads drive traffic from day one. Perfect for new businesses, seasonal campaigns, or whenever you need leads fast — turn it on, and the phone starts ringing.

🎯

Pinpoint Targeting

Reach exactly the right people — by location, age, income, interests, search intent, or past behaviour. No wasted spend on people who’ll never buy from you. Every euro goes to qualified prospects.

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Fully Measurable ROI

Every conversion tracked back to the campaign, keyword, and ad that generated it. You’ll always know exactly what your ads are returning — and we optimise constantly to improve it.

Our Process

How We Manage Your Campaigns

A structured approach that eliminates wasted spend and maximises return from every campaign we run.

1

Audit & Strategy

We audit your current campaigns (or start fresh), research competitors and keywords, and build a strategy aligned to your goals and budget.

2

Campaign Build

We build your campaigns from the ground up — keyword lists, audience targeting, ad copy, creative, landing pages, and conversion tracking.

3

Launch & Optimise

Campaigns go live and we monitor daily — adjusting bids, pausing underperformers, scaling winners, and testing new creative.

4

Monthly Reporting

Clear monthly reports showing spend, clicks, conversions, cost per lead, and ROAS — plain English, no jargon, full transparency.

What’s Included

Everything in Our Paid Ads Service

Google Search Campaign Setup

Keyword research, match types, ad groups, search terms, and negative keywords.

Facebook & Instagram Campaigns

Audience targeting, creative strategy, and campaign management across Meta platforms.

Ad Copywriting & Creative

Compelling ad copy, headlines, and creative briefs written to maximise click-through and conversions.

Conversion Tracking Setup

GA4, Google Tag Manager, and Meta Pixel configured to track every lead and sale.

Bid Management & Optimisation

Daily monitoring and bid adjustments to reduce cost per click and increase conversions.

A/B Ad Testing

Systematic testing of headlines, descriptions, and creative to continuously improve performance.

Remarketing Campaigns

Re-engage website visitors and past customers who didn’t convert the first time.

Monthly Performance Reports

Spend, ROAS, cost per lead, impressions, and clicks — every month in plain English.

FAQ

Common Questions About Paid Advertising

There’s no one-size-fits-all answer — it depends on your industry, location, and goals. That said, we generally recommend a minimum ad budget of €500–€1,000/month to generate meaningful data and results on Google Ads. We’ll advise you on a realistic budget based on your specific situation before you commit to anything.
Paid ads can start driving traffic from day one of launch. Most campaigns show meaningful lead generation within the first 2–4 weeks, though the first month is also the learning period where we optimise and improve. Results typically improve significantly after month 2 as we gather data and refine the campaigns.
Yes — our management fee is separate from your ad spend. Your ad budget goes directly to Google or Meta, and we charge a monthly management fee for running your campaigns. We quote management fees transparently upfront based on campaign complexity and budget size — no hidden percentages or surprise charges.
Absolutely. We carry out a full audit of any existing campaigns before we take over — identifying what’s working, what’s wasting budget, and what we’d change. We then present our recommendations and take over management with full transparency about every decision we make.
Yes — the two work brilliantly together. Paid ads give you immediate visibility while SEO builds your organic rankings over time. Running both means you appear in paid results AND organic results, which drives significantly more clicks and trust. Over time, as your organic rankings improve, you can reduce ad spend — but having both channels firing is the most effective strategy for most businesses.

Ready to Get More Leads from Paid Ads?

Get a free audit of your current campaigns — or let us show you exactly what a new campaign could do for your business.

Free audit, no obligationResults-focused managementFull transparency on spend

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